At MarqOps, we care about your privacy and aim to be clear about how we collect, use, and protect your data. This policy explains what information we gather when you use our AI-powered marketing platform, how we use it, and what rights you have.
Before diving into the details, here’s what’s most important: We collect data to provide our AI marketing services, including campaign creation, Google Ads management, SEO assistance, and our chat feature. We implement strong security measures to keep your data safe, never sell your personal information, and give you control over your data through various privacy rights.
What Information We Collect
Personal Data
We collect information that can identify you or could be linked to you, including:
- Names and email addresses
- Account login credentials
- IP addresses and device information
- Browser types and settings
- Cookies and similar tracking technologies
- Payment details when you subscribe4
Marketing and Campaign Data
When you use our AI tools for marketing campaigns, we collect:
- Campaign settings and configurations
- Ad content and targeting parameters
- Performance metrics and statistics
- Audience information
- Budget and spending data
Website and Analytics Data
To provide our services effectively, we gather:
- Website traffic patterns
- Campaign results (click-through rates, conversion rates, return on ad spend)
- User engagement metrics (clicks, impressions, interactions)
- SEO-related information
AI Chat Feature Data
Our contextual answering feature collects:
- Questions and conversation history
- Website content processed for answering
- Documents you upload
- User interaction patterns
Google Ads Integration Data
Through our Google Ads tools, we access:
- Google event data combined with your data
- Conversion tracking information
- Customer interaction data
- Ad performance metrics
How We Collect Your Data
We gather information through several methods:
Direct Collection
- Information you provide when creating an account
- Data you input when using our platform
- Documents you upload
- Questions you ask our AI chat feature
Automatic Collection
- Cookies and similar tracking technologies
- Website analytics tools
- API connections with Google Ads
- AI processing of your marketing content
Third-Party Sources
- Google Ads API
- Analytics providers
- Public datasets (non-personally identifiable information)
How We Use Your Data
Core Service Provision
- To provide and maintain our platform
- To process your transactions
- To fulfill our contract with you
AI-Powered Features
- To create and improve marketing campaign content
- To provide insights and suggestions for Google Ads
- To train and improve our AI systems
- To power our chat feature with contextual answers
Analytics and Improvement
- To analyze usage patterns
- To improve our services
- To develop new features and functions
Communications
- To respond to your questions
- To provide customer support
- To send important updates and security alerts
- To send marketing messages (with your consent where required)
Legal and Security Purposes
- To follow legal requirements
- To prevent fraud and misuse
- To enforce our terms of service
- To protect our rights and safety
Our AI Data Processing
Content Generation
Our AI analyzes:
- Your existing content
- Performance patterns
- Successful marketing examples
- This information helps create new content for your campaigns
Google Ads Optimization
Our AI system:
- Monitors campaign performance
- Makes adjustments to improve results
- Offers strategy suggestions
Chat System Processing
Our AI chat system:
- Indexes your website and uploaded documents
- Finds relevant information based on questions
- Creates helpful answers
- Stores conversation history to provide better responses
We protect your data in our chat system by:
- Using only necessary information
- Storing content securely
- Limiting access to sensitive information
- Regularly checking for security issues
Automated Decision-Making
Our platform makes some decisions automatically, especially for Google Ads:
- Adjusting bid amounts
- Allocating budget
- Recommending targeting options
- Optimizing ad text
You can override these automated decisions at any time.
How We Share Your Data
Service Providers
We work with trusted companies that help us operate our platform:
- Cloud hosting providers
- Payment processors
- Customer support tools
- Analytics services
- Email service providers
These companies can only use your data to provide services to us, as outlined in our agreements with them.
Google and Google Ads
To enable our Google Ads features, we share data with Google according to their terms and privacy policy, including:
- Account information
- Campaign data
- Conversion tracking information
- Performance metrics
Business Transfers
If MarqOps merges with another company or is acquired, your information may be transferred. We will notify you if this happens
Legal Requirements
We may share your information if required by law or in response to valid legal requests
With Your Consent
We may share your information with third parties when you give us permission to do so
Data Security
We use strong security measures to protect your personal information:
Encryption
- All data is encrypted during transfer using TLS protocols
Access Controls
- Strict role-based access for staff
- Multi-factor authentication requirements
- Regular access reviews
Protection Measures
- Regular security assessments and testing
- Continuous monitoring for unusual activity
- Secure development practices
Staff Data Access
- Limited access based on job requirements
- Regular privacy and security training
- Confidentiality agreements
While we work hard to protect your information, no online service is 100% secure. We cannot guarantee absolute security
Data Retention
We keep your information only as long as needed for the purposes in this Privacy Policy, unless longer retention is required by law.
Retention Periods
- Account information: While your account is active, plus a short time after
- Campaign data: According to our standard schedule or your instructions
- Chat conversations: For a limited time to improve our services
- Uploaded documents: Until you delete them or ask us to remove them
Deletion Practices
When data is no longer needed, we securely delete or anonymize it. We will delete your personal information upon request, as required by applicable privacy laws
Data Minimization
We only collect and keep data that’s necessary for our stated purposes
Your Privacy Rights
Depending on where you live, you have certain rights regarding your personal information:
For All Users
- Right to access your personal information
- Right to correct inaccurate information
- Right to request deletion of your data
- Right to opt out of marketing communications
For European Users (GDPR)
- Right to restrict processing
- Right to data portability
- Right to object to processing
- Right to withdraw consent
- Right to complain to a data protection authority
For California Residents (CCPA/CPRA)
- Right to know what personal information we collect
- Right to know if we share your information
- Right to opt out of the sale of personal information
- Right to equal service and prices
How to Exercise Your Rights
To exercise your rights, please contact us at ai@anandriyer.com. We will respond within the timeframe required by applicable law
Cookies and Tracking Technologies
Types of Cookies We Use
- Essential cookies: Required for the platform to function
- Functional cookies: Remember your preferences
- Analytics cookies: Help us understand how you use our platform
- Marketing cookies: Used to show relevant advertisements
Managing Your Cookie Preferences
You can control cookies through:
- Our cookie consent notice
- Your browser settings
- Third-party opt-out tools
Children’s Privacy
Our platform is not intended for children under 16. We do not knowingly collect information from children under 16. If you are a parent or guardian and believe we have collected information from your child, please contact us, and we will remove it
International Data Transfers
We may transfer your information to countries other than your own. When we do, we use appropriate safeguards as required by data protection laws.
Transfer Safeguards
- Standard Contractual Clauses approved by the European Commission
- Other legally approved transfer methods
- Additional security measures where needed
Changes to Our Privacy Policy
We may update this Privacy Policy to reflect changes in our practices or for legal reasons
How We’ll Notify You
When we make important changes, we will:
- Update the “Last Updated” date at the top of this page
- Send an email to registered users
- Show a notice on our website
- Get your consent when required by law
Previous versions of our Privacy Policy will be available upon request
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Additional Information for Specific Regions
For European Economic Area Residents
- Data Controller: MarqOps
- Legal Basis for Processing:
- Contract: When necessary to provide our services
- Legitimate interests: For business purposes that respect your rights
- Consent: Where you have given explicit agreement
- Legal obligation: When required by law
For California Residents
- Categories of personal information collected in the last 12 months: identifiers, commercial information, internet activity information, geolocation data
- Sources of personal information: direct from you, automatic collection, third parties
- Business purpose for collecting personal information: service provision, analytics, marketing, security
- Categories of third parties with whom we share personal information: service providers, business partners, legal authorities
- Sale of personal information: We do not sell personal information as defined by the CCPA
Definitions
- “Personal Information” means information that identifies you or could reasonably be linked to you
- “Processing” means any action performed on personal information, such as collection, use, storage, sharing, or deletion
- “Services” means all products, services, features, technologies, or functions offered by MarqOps
- “AI chat feature” means our technology that retrieves information and generates responses based on your website content and uploaded documents
Last Updated: March 26, 2025